Apple bytes

while i sorta believe that Apple, the iPod, steven jobbs and macintosh all tend to be overrated by most of us, it sure gave me a powerful insight

on how they do it. and how, perhaps in my own right, i may do it as well.
churning out ideas everybody seems to love

got this from time.
Apple believes that beautiful ideas are lost when passed from one person to the next, say from the designers to the engineers to the actual makers of a car. concept cars look so good you want to own them but when a company makes the car based on that design, it sorta is different. and one gets disappointed

Apple believes that the team who conceptualizes an idea must design it and must make it itself. [notice how Apple is a lot like Sony, Dell and Microsoft combined- they do everything from the hardware, the software, the operating system, the iPod, iTunes, etc] the end result is one that is so close to the originally conceptualized beautiful idea

but you're better off reading the actual article, "how apple does it" by lev grossman and cupertino on time magazine's november 14, 2005 issue.

i love the idea. to me, it's totally like de bono's six thinking hats idea. it's a whole new way of doing things, far different from Ford's assembly model and if you read further about Apple's way of doing things, it's almost against the Adam Smithian model as well.

i like it. i want an iBook

lisnin to sweet charity
sortof readin "what was God thinking? science can't tell", an article on this hot debate on intelligent design
feelin kinda occupied with a number of things